Rolling green hills under a bright blue sky
Missly
AI text back for home service pros

Turn every missed call into a booked job.

Keep your number · Live in 10 minutes · No contracts

Built for the trades that can't stop to pick up the phone

  • HVAC
  • Plumbing
  • Roofing
  • Garage doors
  • Electrical

Works with your carrierVerizon · AT&T · T-Mobile · RingCentral · Grasshopper · Google Voice · and more

HVAC technician repairing a rooftop unit while his phone rings in his pocket

The missed-call problem

  • $500–$5kThe typical job behind one missed call
  • 24/7Missly texts back every missed caller

The phone rings.
You're on a roof.

You're under a sink, up a ladder or deep in an attic when a new customer calls. Most never leave a voicemail. They just call the next company on Google.

Missly catches every one of them.

It texts back in seconds and books the job, 24/7, without you putting down the wrench.

See how it works

How it works

From missed call to booked job in three simple steps.

Set it up once in about 10 minutes. After that, Missly handles every call you can't pick up: nights, weekends and busy afternoons.

  1. 01

    A call goes unanswered

    Keep your number with conditional call forwarding, or get a new local Missly number.

  2. 02

    Missly texts back in seconds

    Missly texts before they call a competitor, and only answers from your prices, services and hours.

  3. 03

    The job lands on your calendar

    Missly books an open slot in your Google Calendar, adds the address or a Meet link, and sends reminders.

Features

Everything a great front desk does, without the payroll.

An AI receptionist for HVAC, plumbing and roofing companies that works 24/7, never calls in sick, and costs less than one booked job a month.

AI that only says what's true

Missly answers from your own playbook: services, price ranges, service area, hours and policies. If it isn't sure, it hands the conversation to you instead of guessing.

Emergencies go straight to you

Flooding, gas smells, no heat in a freeze? Missly shares your emergency instructions and alerts you instantly.

  • Take over anytime

    Reply from the shared inbox and the AI steps aside instantly. Hand it back with one tap.

  • Google Meet video consults

    Quote remotely before you roll a truck. Missly adds a Meet link to the invite and the confirmation text.

  • Follow-ups that don't nag

    Quiet leads get two polite nudges at reasonable local hours. Never more, and never after STOP.

  • Instant owner alerts

    Every missed call, booking and handoff by SMS and email.

  • Landline detection

    Can't text a landline? We flag it so you can call back.

  • Quiet hours built in

    No follow-ups between 9 PM and 8 AM, caller-local time.

  • STOP & HELP handled

    Opt-outs are honored instantly on every message.

  • Spam & blocked-ID filter

    Anonymous and junk calls never trigger a text.

  • Appointment reminders

    Texts 24 hours and 1 hour before, to cut no-shows.

  • Reschedule by text

    Customers move or cancel; your calendar stays in sync.

  • ROI dashboard

    See missed calls, replies, bookings and revenue recovered.

Missly vs. the alternatives

Voicemail doesn't book jobs. Missly does.

Speed to lead wins the job. Here's how an AI text-back assistant compares with the usual ways contractors handle missed calls.

  • Replies in seconds, 24/7

    Missly
    Yes
    Voicemail
    No
    Answering service
    Yes
    Basic auto-text
    Yes
  • Answers questions about your services

    Missly
    Yes
    Voicemail
    No
    Answering service
    Scripted answers
    Basic auto-text
    No
  • Books straight into your calendar

    Missly
    Yes
    Voicemail
    No
    Answering service
    Takes a message
    Basic auto-text
    No
  • Follows up with quiet leads

    Missly
    Yes
    Voicemail
    No
    Answering service
    No
    Basic auto-text
    No
  • Escalates emergencies to you

    Missly
    Yes
    Voicemail
    No
    Answering service
    Yes
    Basic auto-text
    No
  • Pricing

    Missly
    From $149/mo
    Voicemail
    Free, but leads walk
    Answering service
    Per-minute fees
    Basic auto-text
    Cheap, then it stops

ROI calculator

See what missed calls are costing you.

Move the sliders to match your business. Unanswered calls add up fast.

15
$650

Assumes 35% of callers reply and 30% of replies book, or about 7 jobs won back a month.

$4,400/ month

Estimated revenue recovered

About 15× the cost of Missly Pro.

Estimate only: missed calls × 4.33 weeks × reply rate × booking rate × job value. Your results will vary.

Example data

Recent outcomesView all

  • MGMaria G.On-site diagnostic · Booked
  • DPDev P.Video consult · Booked
  • JCJames C.Water heater leak · Handed off
  • ARAna R.AC tune-up · Booked
  • (480) 555-0119Landline · Owner alerted

Revenue recovered$5,850

Texted back
61
Booked
9

Not sure how many calls you miss?

Get a free missed-call audit and see exactly what's slipping through.

Integrations & tools

Plugs into the tools you already use.

No new phone system, no app to babysit. Missly works with your number on any carrier that can forward calls, and the Google Calendar your crew already lives in.

Works todayComing soon, plus Jobber, ServiceTitan, and Housecall Pro
  • Gmail (coming soon)
  • Google Calendar
  • Stripe
  • Slack (coming soon)
  • AT&T
  • Google Meet
  • Zapier (coming soon)
  • Outlook (coming soon)
  • Verizon
  • QuickBooks (coming soon)
  • Google Business Profile (coming soon)

Testimonials

More booked jobs. Fewer callbacks.

Sample quotes: replace with real pilot testimonials before launch

  • R&M Roofing
    “Every missed call gets a text before I've climbed down the ladder.”
    Ray MartinezOwner · Dallas, TXSAMPLE
  • Sun Valley HVAC
    “The AI books diagnostics straight onto our calendar. My techs just show up.”
    Carla DiazOffice managerSAMPLE
  • Tidewater Plumbing
    “A burst-pipe call at 11 PM came straight to my phone. That job paid for the year.”
    Marcus ThompsonOwnerSAMPLE
  • Liftline Garage Doors
    “One forwarding code and ten minutes. Customers think we just answer really fast.”
    Jen LowellCo-ownerSAMPLE

Pricing

Simple pricing that pays for itself.

Every plan starts with a 14-day free trial. Month-to-month, no setup fees, no contracts. One booked job usually covers the month.

Draft pricing: confirm tiers before launch

  • Starter

    For owner-operators who need every caller texted back.

    $149/ month

    Start free trial
    • 1 Missly number (keep your own)
    • Instant missed-call text-back
    • Shared inbox + owner takeover
    • Follow-up nudges
    • SMS + email alerts, ROI dashboard + weekly email
    • 500 texts / month
  • Pro

    Most popular

    AI conversations that answer, qualify and book the job.

    $299/ month

    Start free trial

    Everything in Starter, plus:

    • AI SMS conversations, 24/7
    • Google Calendar booking
    • Google Meet video consults
    • Emergency detection + urgent handoff
    • Reminders + reschedule by text
    • 1,500 texts / month
  • Growth

    For multi-truck teams running more than one line.

    $499/ month

    Start free trial

    Everything in Pro, plus:

    • Up to 3 Missly numbers
    • Team inbox for office staff
    • Priority onboarding + support
    • 4,000 texts / month

Prices in USD. Carrier registration fees passed through at cost. Need more than 3 numbers? Talk to us ›

Trust & compliance

Compliant by default.Private by design.

Texting customers comes with rules. Missly follows them on every message, so your number and your reputation stay in good standing.

  • STOP and HELP honored instantly, for good

  • Every first text says how to opt out

  • No follow-ups from 9 PM to 8 AM, caller's time

  • Registered for carrier-approved 10DLC texting

  • Nothing sends until carriers approve you

  • Calendar access encrypted with AES-256

  • Customer data never sold or used for marketing

  • Every text logged with its delivery status

FAQ

Questions, answered.

Everything owners ask before they turn on missed-call text back. Still unsure? A real person will walk you through it.

Book a 15-min demo

No. Keep your existing business number and turn on conditional call forwarding, so only the calls you can't answer go to Missly. Prefer a dedicated line? We'll set you up with a local Missly number instead.

You dial a short code from your business phone. It's different for Verizon, AT&T, T-Mobile and VoIP providers like RingCentral or Grasshopper. Missly shows you the exact steps, then places a test call to confirm it works.

No. Missly only quotes what's in your business knowledge: services, price ranges, service area, hours and policies. If a question isn't covered, it hands the conversation to you.

Missly recognizes urgent situations like flooding, gas smells or no heat in freezing weather, shares your emergency instructions, and alerts you right away by text and email.

Anytime. Reply from the Missly inbox and the AI pauses on that conversation instantly. Turn it back on with one tap.

Missly checks the line type first. Landlines can't receive texts, so you get an alert to call them back instead.

Missly only texts people who just called you, honors STOP and HELP automatically, respects quiet hours, and registers your business for carrier-approved texting (10DLC) during onboarding.

About 10 minutes: create your account, add your business details and hours, turn on forwarding, and run a test call. Connecting Google Calendar takes one more minute.

Your plan carries on month-to-month on the card you added, with no contracts and no setup fees. Cancel before the trial ends and you're not charged. If you cancel, Missly stops texting and your data is kept for you.

Stop losing jobs to voicemail.
Start booking them today.

Set up Missly in about 10 minutes and let every missed call turn into a conversation and a job on your calendar.

Keep your number · No contracts · Cancel anytime